• Korean Institute of Interior Design Journal
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• v.23 no.6
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• pp.60-69
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• 2014

The features of the cultural phenomenon, 'Hybrid Culture,' can be analyzed through the concept of 'Meme,' the cultural gene continuously evolves. The architectural meme also has an effect as the cultural symbol on a space. It can be the solution to the urban problems, lack of contextualization caused by reckless development. Therefore, this study aims to examine the characteristics of the sustainable and effective renewal space by applying the concept of Meme. Theoretical analysis, characteristics of expression, and case study are conducted to analyze the Meme features of the renewal space. Particularly, this study focuses on the Meme features appeared in the Zollverein Coal Mine Industrial Complex in German. The results obtained from this study is as written below. First, Meme renewal space is a design that can solve the contextual deficiency of architecture through the cultural renewal. Second, the true renewal space has the characteristics of meme space that organically changes as if an organism. Third, it is possible to conduct a detailed analysis on the organic characteristics according to the evolving phases-Mimesis, Memeplex, and Metameme. Fourth, the true meaning of sustainable renewal space is the Meme space encompasses the scope of urban. Lastly, the Meme space has a circulation system that each evolving phase, and new and old continuously exchange feedbacks.

• Proceedings of the Korea Information Processing Society Conference
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• 2023.11a
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• pp.628-631
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• 2023

We present a new approach to evaluate the generated texts by Large Language Models (LLMs) for meme classification. Analyzing an image with embedded texts, i.e. meme, is challenging, even for existing state-of-the-art computer vision models. By leveraging large image-to-text models, we can extract image descriptions that can be used in other tasks, such as classification. In our methodology, we first generate image captions using BLIP-2 models. Using these captions, we use GPT-4 to evaluate the relationship between the caption and the meme text. The results show that OPT_6.7B provides a better rating than other LLMs, suggesting that the proposed method has a potential for meme classification.

• International Journal of Costume and Fashion
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• v.17 no.1
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• pp.73-87
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• 2017

Monpe, Korean women's wartime attire during the Japanese colonization period, has survived for 70 years as typical baggy workpants for rural women and emerged as retro-fashion. This paper applied a theory of "meme" to explain the monpe fashion trend in Korea. Based on literature review, empirical analyses were conducted by analyzing market and media including newspaper articles and blogs. We found that the monpe meme has evolved over time through variation, penetration, and diffusion. In terms of variation, the impression of monpe transitioned from a negative image to a positive one as a result of changes in design, functionality, and popular image. In terms of penetration, the monpe meme has spread into popular culture, again through mass media, with images of active, sexy, and attractive monpe-wearers on television and at popular occasions. Finally, the monpe meme has diffused throughout a broad range of consumers of various ages and both genders as an item of clothing for various occasions through diversified distribution channels. In this way, the development of monpe as fashionable clothing in Korea during the 2000s is itself a meme reflecting its evolution from a disgraceful colonial legacy to an item of contemporary fashion.

• The Research Journal of the Costume Culture
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• v.28 no.3
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• pp.330-343
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• 2020

This study defines the concept of the fashion meme, which has recently emerged as a fashion trend, influential fashion keyword. After analyzing the concepts and characteristics of traditional memes from prior studies, examples of fashion memes were collected from online community and social network services, while a literature study and case study analysis were conducted in parallel drawing on related articles and journals. Modern fashion memes refer to fashion-related symbols and fashion images that are spread online by word-of-mouth, together with fashion styles and items that spread as a result of being worn. Fashion memes in cyberspace are mainly spread through social network or message services, and sometimes combine text, images, videos, hashtags, and emoticons. Fashion memes are a type of collective action of the people in response to social problems in the world, and often involve humorous antics, satire, shock, and eccentricity. Shared fashion memes reflect the expression of personality expression and fun, and at the same time are used as an expression of designer and brand creativity and are integral to marketing. Fashion memes are classified into four types, based on two central axes as follows: non-commercial/commercial and anti-fashion/fashion-friendly. Unlike traditional memes, Internet-based fashion memes emphasize elements of transformation through creativity as well as imitation, which has become a persisting contemporary trend beyond temporary phenomena.

• Journal of Information Science Theory and Practice
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• v.10 no.1
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• pp.30-44
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• 2022

This research aims to identify and reveal the meaning of memes about COVID-19, and explain changes in meme content in regard to the information development of COVID-19 in Indonesia published by the mass media and online media. The data is sourced from memes that are shared on social media, especially WhatsApp groups in the period of January to June 2020. To reveal the meaning of memes, a semiotic analysis of Roland Barthes' model is used. Qualitative analysis is used to reveal the relationship between memes and the information development of COVID-19 in Indonesia. The results of the study show that meme content has shifted according to three stages of information development of COVID-19 in Indonesia published by the mass media and online media. When COVID-19 was not yet confirmed in Indonesia, meme content contained mostly humor that was not educative, moreover it seemed to underestimate the coronavirus. Meme content which is mostly humorous and pornographic occurred when COVID-19 was confirmed in Indonesia and during the lockdown policy. At last, as the government has begun to distribute social assistance, the meme content looks more critical. The results of this research emphasize the urgency of the mass media as a source of public information during the COVID-19 pandemic, become a reference for the community in making memes as a forum for expressing feelings and social criticism, and serve as a reference for the government to act and make the right decisions related to the pandemic that is endemic in their country.

• Journal of Korea Game Society
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• v.17 no.1
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• pp.27-40
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• 2017

This study explores the concept of Study Time Management Service(STMS) and the characteristics of gamification elements in STMS, in order to propose the meaning of psychic anti-entropy and the role of a meme as a new gamification element. The goal of gamification in education is to enhance study motivation and lead to flow by integrating similarities between game and study into the study environment. STMS also aims at such a goal. However, it differs in that the external anti-entropy environment, such as blocking apps, is connected with game mechanics or game thinking to give extrinsic motivation. It is also unique in that it uses a meme as a new gamification element to induce intrinsic motivation. In particular, a meme as a kind of guideline for performing study activities induces intrinsic motivation to imitate good study patterns and offers the driving force to sustain psychic anti-entropy state. Therefore, gamification in STMS is to strengthen the external anti-entropy environment by utilizing game mechanics or game thinking, and to maintain the psychic anti-entropy state by utilizing a meme of study patterns.

• Journal of KIISE:Software and Applications
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• v.30 no.5_6
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• pp.487-496
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• 2003

The promoter that plays a very important role in gene expression as a signal part has various binding sites for transcription factors. These binding sites are located on various parts in promoter region and have highly conserved consensus sequence patterns. This paper presents a new method for the consensus pattern search in promoter regions using genetic algorithm, which adopts the assumption of N-occurrence-per-dataset model of MEME algorithm and employs the advantage of Wataru method in determining the pattern length. Our method will be employed by genome researchers who try to predict the promoter region on anonymous DNA sequence and to find out the binding site for a specific transcription factor.

• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.4
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• pp.83-99
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• 2013

This research is a follow-up study about analysis on the many different customer groups and their various culture trend, which intends to realize diverse values depending on the sense. The purpose of this study was to develop direction forecast for the future fashion industry through consideration about the characteristics of contemporary fashion industry by the change of different customer's culture trend. And also try to find solution to survival strategy of fashion fields able to evolve with customer. Change of the customer's cultural trend draws a shift in policy in the 21st fashion industry as follows : 1) mash-up 2) complexation through decentering and blurring 3) invisible and immaterial value oriented 4) expansion of minor small market. Moreover, this shows sociocultural meaning as follows. First is spread of flexible and horizontal relationship through collaborative consumption and collaboration. Second is concentration on floating and indeterminate chance through dismantling of various different fashion categories. Third is formation of the permanent difference by selection and focus. Last is expansion of understanding about cultural-ecology. Customer cultural trend is 'meme' of cultural gene in fashion field, so it intends to co-evolute with customer by continuous change.

• The Journal of the Korea Contents Association
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• v.13 no.11
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• pp.148-158
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• 2013

This research attempts to analyse the 'Gangnam style' which has achieved worldwide recognition and became the first YouTube video to reach a billion views on December 2012, since it has released on 15th of July, 2012. Why 'Gangnam style' is so popular and how Cy's music video has spread across the world remarkably in very short period of time? It is suggested that the 'Gangsnam style' phenomenon can be explained by 'Kirtsch' and 'Meme', however there is no pertinent analysis in an academic way. In this respect, this research is concerned with addressing the 'Gangnam style', global cultural phenomenon, by the Kitsch related to the acceptance of global audience and the Meme engaged with global diffusion of music video in a cultural view. Therefore, this research reviews a broad range of literatures and seeks characteristics of two theories, on the ground of this, 'Gangnam style' will be investigated to verify the reason caused cultural phenomenon.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.9 no.5
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• pp.1218-1224
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• 2008

Located on the upstream of a gene, the promoter region that plays a very important role in the control of gene expression as a signal part has various binding sites for transcription factors. These binding sites are present in various parts of the promoter region and assume an aspect of highly conserved consensus sequence pattern. This paper deals with the introductions of search methods for consensus pattern, including Wataru method, EM algorithm, MEME algorithm, Genetic algorithm and Phylogenetic Footprinting method, and intends to give future prospects of research on this field.